Is reputation risk overstated?

Operational incidents do not always give firms a bad name


Since the financial crisis that knocked bankers off their pedestal and severely tarnished the entire industry, reputation has become a major concern for many managers. It attracts considerable attention in the professional literature, such as the recently published KPMG survey which concludes that "there are different points of view concerning governance, methods and process [regarding reputation management]" and "setting up a reputation risk management framework is difficult when questions

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