Guaranteed evolution

Principal protection

Billions of euros of structured investment products have been sold into the Europeanmass affluent and retail markets in recent years. Almost all have come with sometype of principal protection. While in some cases that guarantee has turned outto be ephemeral (see page 2), the presence of some capital support is widelyseen as a prerequisite for structured deals to sell.

“Some people are looking again at products that are not completely capital guaranteed,but my experience is that in the mass m

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