A victory for common sense

Cover story

The marketing of structured products continues to preoccupy the minds of distributors. Every conference on the market and every article on the subject seems to contain some reference to investment product marketing. By and large, it seems, distributors have refined their marketing efforts following the UK's precipice bond debacle, thereby pleasing regulators and providing investors with more coherent information. But last year the worse-case scenario for marketers reared it head. An investor won

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