Approaches to reputation risk vary around the world – survey

Studies find wide spread of management methods

reputation-concepts

Reputational risk can be defined as a risk of unexpected losses due to the reaction of stakeholders (such as shareholders, customers, and employees) to an altered perception of an institution.

Reputation management serves the purpose of affecting the public perception of the bank, as experienced by the stakeholders. In contrast, reputational risk management is concerned with the systematic identification and assessment of incidents that could jeopardise the goal of reaching or keeping up with

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