Structured product platforms take off in Asia

Multi-dealer platforms Contineo and FinIQ seek to replicate success in Europe’s fragmented market

Five years ago, it would have taken Lemuel Lee, deputy head of Asia investment services at BNP Paribas Private Banking, almost an hour to source the best price for a vanilla structured product. Now, the process takes as little as two minutes. He no longer needs to speak directly to bank counterparties and the price he receives is more competitive than ever.

Lee’s experience is indicative of a transformation currently afoot in Asia’s structured products market. Private bankers and wealth