Special Report - Case study - Made to measure

Deutsche Essent tailors its approach to German energy markets. Will its bespoke strategy succeed where others have failed?

On March 23 this year, Deutsche Essent, the German subsidiary of Dutch energy company Essent, announced a joint venture with BayernG, the Munich-based gas procurement company. From June 1, the new, jointly-owned Novogate company will procure gas for Germany's municipal energy suppliers (Stadtwerke), pending regulatory approval.

It is the latest step in Deutsche Essent's long-term ambitions in the German energy market - a growth story that has seen the Dutch firm try different strategies with

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