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Life firms set sights on asset management

Life insurers' traditional business models are looking outmoded in a post-crisis environment of low yields and increasing regulation. Some firms are seeking to re-balance towards asset management, but that, too, can expose them to market volatility. Louie Woodall reports on how the face of the insurance industry is changing

asset-management

The life insurance sector is facing an identity crisis. Depressed yields on traditional fixed-income assets and heavy regulation – the twin legacies of the financial crisis – have accelerated a re-evaluation of the traditional business model.

The capital-intensive work of providing end-customers with long-term savings and protection products, based on regular premium inflows and embellished with

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