The responsive alternative...
Barclays Capital's Michael Brian explains hedge funds' nimbleness does put pressure on prime brokers to respond in kind but, as is the case with all rapidly changing industries, the cream does still rise to the top
What do you see as the key challenges facing prime brokers?
The dynamic nature of our client base dictates that the prime brokerage business constantly evolves.
Hedge funds differentiate themselves by their ability to move quickly, and they expect their service providers to be responsive and flexible in dealing with change and innovation. We are continually challenged to offer our clients new
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